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New in the webshop: pottery

From wood to coconut and glass to metal and ceramic: we’ve got plant pots in all shapes and sizes. Starting today, you can satisfy all your pottery needs in our web shop! Offer your customers the complete experience by matching a plant with its perfect pot.

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Flowers

Autumn hydrangeas

Lush cut hydrangeas in antique and dark colours make for a perfect match with the autumn vibes. The hydrangea is the ideal base flower for a bouquet, but also looks gorgeous as a single flower in a vase. It’s a tough flower that will provide your customers with plenty of flower fun.

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Trend report

Earth Matters

Nature, and with it its invaluable treasures, is a huge inspiration for just about every industry these days. The warm, earthy hues, calm and pure colour palette, rough materials and imperfect textures can be found in fashion and interior trends, as well as architecture and the art world.

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Indoor plants

Sustainable succulents

Just like Noviflora, Ovata has a strong focus on sustainability. Their green efforts show clearly in the environmentally-friendly way in which the succulents are grown (MPS-A) and the sustainable packaging. The seed starter pots are made from 100% recycled materials and the tray is made from fully recyclable FSC-certified cardboard. These succulents are all about sustainability!

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Indoor plants

Top 25

We made a list of the 25 best-selling products of August, just for you. Didn’t get your hands on these popular items last time? This is your second chance to fill your store with the most wanted plants.

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Growers

Ammerlaan The Green Innovator

It’s all in the name. At Ammerlaan - The Green Innovator, everything revolves around being green. Green with their huge assortment – anything from alocasias to bromeliads and everything in between and beyond- but also green and innovative in the way they handle their business. In 2010, Ammerlaan was the very first floriculture company in the Netherlands to work with geothermal energy. Noviflora spoke with Dennis Smits about the company’s sustainable ambitions.

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Outdoor plants

Garden Mums

A colourful eye-catcher, this ultimate autumn flowering plant: always colourful and smothered in blooms. For patio, balcony or garden. Success guaranteed.

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Trend report

Unwind and purify with smudge sticks

We see them everywhere on Instagram these days: smudge sticks! Of course, this trend goes way back, to a time far before the digital trend bubble. Smudge sticks are bundles of dried flowers and spices, and find their roots in Native American traditions. During the smudging ceremony, the bundle is lit and the resulting smoke is said to cleanse and purify spaces, objects and people, getting rid of any negative energies. The positive effects of smudging are well-known amongst many indigenous cultures.

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Indoor plants

Look what just arrived – Hebe Addenda

A seaside home? This Hebe doesn’t mind salty air, and is a great match for gardens or balconies close to the shore. The plant will continue to bloom right up until the first frost and attracts bees and butterflies with her nectar-filled flowers.

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