Aiming for maximum profits and minimum losses
Sales of flowers and plants in supermarkets are increasing. None of these retail chains can do without a display of colourful and fragrant ornamental plant products anymore. Such a lively eye-catcher has a positive impact on a store's look and image.
Although this ‘green’ product group only generates a small percentage of total sales compared to the fresh produce or meat departments, it’s one that demands a lot of attention and expertise. Not all retailers can invest in this. This is why Noviflora is offering them a partnership in displays that includes a customised assortment, remote management assistance, and even profit margin guarantees. The result? A great display that maximises profits and minimises losses.