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Outdoor plants

Sun worshippers

After a period of hard work everybody loves to escape from the daily routine and enjoy a well-deserved vacation. But who’s going to take care of the plants in the backyard while being on holiday?

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Brands

Musthaves

Every day, buyer and chief of Musthaves, Rudy, travels from grower to grower to handpick new green and floral treasures to add to the Musthaves collection. Do you want to know more about our Musthaves? We interviewed Rudy to tell us all about it.

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Growers

A family company committed to growing green

Vreugdenhil Bulbs & Plants is a potted plant and bulbs nursery with 3 locations around Westland. The company was founded in 1938 by Jochem Vreugdenhil Sr. Currently, the nursery is run by his grandson Jochem Vreugdenhil and has grown into one of the largest nurseries of its kind.

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Flowers

An unforgettable blooming day

Has the day your customer have been waiting for finally arrived? Next to the rings, cake and guests, flowers take on a huge role at a wedding. You can help them to turn their long desired dreams into reality.

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Trend report

Vivid Florals

Time for a cheerful colour explosion! We see before us an expressive palette of bold reds and pinks – powerful, eye-catching colours.

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Outdoor plants

Rulers on stems

You can’t change the size of your customer’s the garden, but if they have a small garden you can advise them to get rulers on stem. These plants create the illusion that the garden is bigger and arouse curiosity of what’s behind.

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Flowers

The Lathyrus smells like summer

Thanks to its happy, tender looks and endless colour variations, the Lathyrus remains a popular flower year after year as soon as the sun comes out to play. The scent of a Lathyrus reminds us of fresh summer fields filled with flowers.

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Hunters

It’s always sunny with the helianthus

Sunflowers simply scream summer. It’s a flower that makes pretty much everyone smile, even when the sun’s hiding behind the clouds. We're going to spend a day following Cok van Berkel, a purchasing manager at Noviflora. Every day, he keeps track of which growers can supply helianthus in the perfect growth stage.

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