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A cheerful midsummer with flowers

Midsummer means socialising, dancing around the maypole, music, pickled herring and strawberry cake. But also the most Swedish tradition of them all: flower wreaths! Honestly, we will never get tired of it.

As a plant and flower exporter to Scandinavia, in particular Sweden, Midsummer is an important milestone in the year for many of our customers. Socialising, dancing around the maypole, music, pickled herring and strawberry cake can not be missed. But also the most Swedish tradition of them all: flower wreaths! Honestly, we will never get tired of it.

Midsummer flower wreaths have a long history of Swedish women wearing them since ancient times. They were originally part of pagan rituals and symbolised fertility and good fortune. 

In addition to the wreath, a well-known tradition in Swedish folklore is to place seven different types of flowers under the pillow while sleeping. By doing this, it is said that you will dream of the person you will marry. For best results, it is said that you should pick the flowers while crossing seven fences – and do it all in complete silence.  

Today, the making of flower wreaths is a tradition that lives on, and many look forward to wearing one each year to complete their Midsummer outfit! Whether customers choose to buy a crown beautifully crafted by a florist or simply buys flowers to make one themselves, it is a wonderful accessory for both adults and children. 


At Noviflora,
we’ve chosen to create a classic Midsummer wreath this year using spray roses, campanula, ruscus, lady’s mantle, baby’s breath, and peony. 
 

We want to wish you a happy Midsummer from all of us at Noviflora!