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Vision

Local partnership to improve your floral business


We want to help our customers achieve the best results. The definition of these results differs per customer; a retailer looking for more revenue per square meter, a florist aiming for the freshest flowers, or some wholesalers in need of better, more successful commercial concepts. Working with us means tomorrow will always be better than today. We give the world of flowers and plants an innovative boost with our knowledge of products, data and clever systems, and combine this with our knowledge about the markets in which we work. We strive to be a local partner in our international markets, yet still operate from the beating heart of our organisation: the family business. Together with our partners, we work towards a future that is both profitable and sustainable. Because that is what counts.

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